A Co-Op by definition is a business that is owned and operated by and for the benefit of its members. It certainly has been a successful concept in the ag world. One shining example of this is Agfinity Inc., which operates in multiple communities across Colorado
and connects farmers, ranchers – and even consumers – throughout the state.
“Agfinity got its start in 1905, when 20 potato farmers each invested $100 to form a cooperative so that they could do collectively what they were struggling with individually – sourcing crop inputs and marketing their potato crop,” says Jason Brancel, Agfinity’s CEO and president.
Today, 114 years later, Agfinity is still a member-owned cooperative with assets in over 20 locations along Colorado’s front range and with net sales in excess of $220 million.
Most of Agfinity’s members are farmers and ranchers, or people directly involved in agriculture in some way, but consumers can also be members. A benefit of being a member is that when the co-op is successful, those profits go back to the members in the form
of patronage and equity.
As one of Colorado’s largest and strongest co-ops, Agfinity is a one-stop shop by providing its members and customers with solutions in energy, automotive, retail, feed, grain, agronomy and turf products.
“Agfinity also supports Colorado farmers and ranchers by making larger investments in infrastructure and assets like grain bins or a bulk propane plant so cooperative members don’t have to have to build those assets themselves,” says Kent Kalcevic, board chairman.
A co-op is a true win-win situation because it provides quality products and services to Colorado industries like farming, ranching and construction and also returns earnings back to its members when the co-op is financially successful.
And while members reap the benefits of this unique business model, Colorado’s agriculture community as a whole does, too.
Agfinity’s leader and visionary, Jason Brancel shared that if we are going to feed 9 billion people by the year 2050, we need Colorado’s agriculture industry to be strong and vibrant.
“At the end of the day,” Brancel explains, “we are part of the support system for the farmers and ranchers who grow our food and raise our livestock.”